Crisis Communications Boot Camp 13

22-23 April 2021

10 am - 4 pm (EDT)

Registration is Closed

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About the Event

The COVID-19 pandemic and the societal and political turmoil have drastically changed the way that consumers interact with brands. In this new reality, it is now more important than ever to communicate effectively to the right audience, with the right message and plan for every potential threat to your brand’s reputation.

In our two days, interactive Boot Camp, our international panel of speakers will help you identify and tackle every element of a crisis whilst safeguarding your organization's reputation in a post-pandemic world.

Why register?

Adapt your strategy to the new world of crisis management.
Hear practical, real-world tips on how to prepare for a crisis.
Understand the importance of empathy in crisis communications
Take a human-first approach to crisis management.
Deal effectively with outrage and polarisation on social media.
Leverage technology and media intelligence to manage crisis communications effectively
Detect early warning signs for a crisis, and minimize the damages
Structure a robust and effective crisis management and communication plan
Leverage social media for effective crisis and communication management
Rebuild trust and reputation post-crisis

!!Reserve your ticket before April 2nd and SAVE US$50 off the final ticket price!!

Facts & Figures

The first ever Crisis Communications Boot Camp was held in Calgary in April 2017.
In less than three years, over 2000 PR and communciations professionals from Europe and North America have attended the Crisis Communications Boot Camps in Calgary, Ottawa, Vancouver, Miami, Chicago, Atlanta and Helsinki.
Previous delegates at the Crisis Communications Boot Camp include PR representatives from: Bechtel, Morehouse School of Medicine, Norwegian Cruise Line Holdings, Duke University, Harvard University HPAC, Visa Inc, UPS, University of Central Florida, Edelman, The Calgary Airport Authority, Export Development Canada, Royal Victoria Regional Health Centre, National Gallery of Canada, University of Ottawa, Target, Bank of America, Federal Reserve Bank of Atlanta, Turner, Spotify, Harvard Law School...