Crisis Communications Boot Camp 4

14-15 March

Miami

Florida

Registration is Closed

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About the Event

After the phenomenal success in Calgary, Atlanta and Vancouver, the Crisis Communications Boot Camp is coming for the first time to Florida!

In this two day intensive boot camp, international and regional PR and communications experts will share with you experiences and insights in how to develop and execute a strategy that will help your organization or clients weather inevitable crises.

Attending the Crisis Communications Boot Camp will enable you to:

Master the latest trends in crisis and reputation management with some of the world's most admired PR and communications professionals
Go behind the scenes of some of the world's most talked about crisis including cyber attacks,the most turbulent years in the British Monarchy and the oil spill in the Gulf of Mexico
Identify the qualities people expect to see in your brand, prepare your CEO for major crisis, define the essence of your CEO’s brand, build the key message and most importantly, acquire substance, not spin.
Educate your workforce on potential cyber threats, identify which data needs to be absolutely protected, plan in advance and rebuild trust with consumers after a cyber-attack.
Determine if your crisis really is a crisis, the best ways to prepare and collaborate with stakeholders, how and when to assemble the players and their roles, as well as, why the CEO must be front line with internal communications and tips for managing a torrent of media.

Book before February 22nd to SAVE $300! Are you a member of PRSA Miami? Book now with with 20% discount!

Contact us today for more info on our group discounts!

Facts & Figures

DID YOU KNOW?

Colleen Harris was the first Black member of the Royal Household. She handled the media for The Prince of Wales during some of the most turbulent years, and also media-managed the emergence of Princes William and Harry into the public eye. Most recently, she was the Spokesperson for Prince Harry and Meghan's Royal Wedding.
Donald Steel was responsible for the management of some of the biggest media stories of the decade, from the murder of the TV presenter Jill Dando, a terrorist bomb attack on BBCs London Television Centre and the kidnapping of the BBC journalist Alan Johnston, to the furore in the Arab world over the BBC and Sky TVs decision not to screen a charity appeal for the people of Gaza on impartiality grounds.
Patrick Jephson's tenure with Princess Diana covered the period of hergreatest popularity as well as the constitutional controversy of her separation from Prince Charles. In recognition of his service, Her Majesty Queen Elizabeth II appointed him a Lieutenant of the Royal Victorian Order.
Mary Jo Jacobi is the only person ever to be appointed to office by two U.S. Presidents, Queen Elizabeth II and Prime Minister David Cameron

Speakers

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Gudjon Arngrimsson

Icelandair

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Patrick Jephson

Former Chief Of Staff To Princess Diana

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Colleen Harris

Former Press Secretary To Princes Charles, William And Harry

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Harlan Loeb

Edelman

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Matt McKenna

Co-Founder & Managing Partner of Greenbrier

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Rob Rehg

Edelman

Agenda

Day 1 Day 2

09:00

10:00

10:15

11:00

11:45

12:15

13:15

14:00

14:45

15:15

15:45

16:30

09:00

10:00

10:15-16:30

16:30

Partners

Supported by

Venue

InterContinental Miami, Miami, Florida

100 Chopin Plaza, Miami, FL 33131, USA
Tel: +13055771000 / Fax: +1(305) 577-0384

At InterContinental Miami, the city's vibrant art, innovative businesses, and tropical life converge into the premier luxury experience. Built around Henry Moore's famous sculpture, "The Spindle," our luxury Miami hotel lies on the downtown waterfront. The city's business centers and famous beachfronts are both within easy reach. Welcome to the pinnacle of luxury in Miami: InterContinental. Our luxury hotel in Miami is also the premier location for conferences, conventions, and events. 101,000 square feet of meeting space is available, spread across 33 meeting rooms. From catering to branding services, our professional event staff helps you craft an extraordinary event. The Grand Ballroom, which can host up to 800 guests, is decorated with ornate chandeliers. The Chopin Ballroom and Bayfront Room are additional elegant venues for weddings, meetings, and celebrations. With a location in Downtown Miami, your guests will stay convenient to the city's lively attractions.