February 25th @ 2pm (Eastern Time)
We are excited to launch our first webinar on Deepfakes and AI in Crisis Management at 2 pm Eastern Time (US & Canada) on February 25th.
This 90-minute session includes a 60-minute presentation followed by an interactive 30-minute Q&A, giving you the opportunity to ask all your pressing questions and engage in an in-depth discussion with our expert speaker.
As AI continues to revolutionize industries, deepfakes have emerged as a sophisticated and growing threat to communication and reputation management. This webinar is essential for PR and crisis management professionals who want to stay ahead of these challenges and ensure their crisis plans are future-ready.
Understand the Threat Landscape: Learn how deepfakes are evolving and the significant challenges they pose to industries, reputations, and communication strategies.
Practical Detection Strategies: Discover actionable tools and techniques to identify deepfakes and mitigate their impact effectively.
Enhanced Crisis Preparedness: Gain insights into incorporating deepfake scenarios into your crisis management plan, ensuring your organization is equipped to handle modern disinformation challenges.
Strengthened Resilience: Learn strategies to counter false narratives, build digital literacy, and foster informational resilience within your organization.
Broader Implications of AI: Explore how AI is reshaping the spread of disinformation and recognize the warning signs to proactively protect your brand.
About Your Speaker
Simon Paterson MBE, US Head of Counter Disinformation at Edelman, brings extensive experience in delivering impactful research and strategies for a host of European countries, countering malign messaging in the Middle East, and advising organizations across industries on how to navigate and mitigate disinformation threats. His insights will equip you with actionable strategies to protect your organization in today’s rapidly evolving landscape of digital misinformation.
Expert-Led Insight: This webinar features Simon Paterson MBE, US Head of Counter Disinformation at Edelman, with extensive experience in countering disinformation across Europe and the Middle East, and advising industries on mitigating deepfake threats.
Tailored for PR Professionals: Focused on the evolving challenges of AI and deepfakes in crisis management, this session provides practical tools and strategies to enhance crisis preparedness and resilience.
Interactive Learning: The 90-minute session includes a comprehensive 60-minute presentation followed by an engaging 30-minute Q&A, allowing attendees to ask in-depth questions and gain actionable insights.
Register today and be the first to know all insights, strategies, and connections that will shape the future of Crisis Comms.
Book now and save $400
