Asad Ur Rehman

Asad Ur Rehman

Director Media and Digital Transformation, North Africa & Middle East

Unilever MENA

Asad manages Unilever’s media investments across the Middle East and North Africa region. He is also responsible for driving digital transformation for Unilever brands across the region. Asad has been in Dubai since August 2013, prior to which he managed Global Media for Unilever’s Foods and Personal Care businesses, based out of Unilever’s HQ in London. Prior to joining Unilever, Asad did various assignments for MindShare/Group M in various parts of the world. He managed local offices in Vietnam and Pakistan for them, did a global role at their HQ in London, and managed regional projects in AsiaPac and LATAM.

Asad is also the founding Chair of The Marketing Society Middle East chapter. The Marketing Society focuses on inspiring bolder marketing leadership in the region. Asad also sits at the board of the IAA UAE office.

A graduate of IBA in Karachi, Asad is a technology enthusiast and an internationalist at heart, and considers himself fortunate to be working in the Middle East. You can find him on most social media platforms as @asadchawla

United Kingdom
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The Marketing Kingdom Middle East

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October 26, 2014 - October 27, 2014, in Doha, Qatar

Marketing Kingdom Baku 3

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April 16, 2015 - April 17, 2015, in Baku, Azerbaijan

Marketing Kingdom Cairo

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October 25, 2015 - October 26, 2015, in Cairo, Egypt

Marketing Kingdom Middle East 3

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1st March 2018, Manama, Bahrain

Marketing Kingdom Cairo 4

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17-18 October in Cairo

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