Donald Steel FCIPR FRSA

Donald Steel is uniquely placed to lead the workshop on crisis communications in a health care setting.  He began his working life in Britain’s National Health Service.  After qualifying as an RN, he went on to work in regional and national neurosurgical units in Scotland, before moving to a career in broadcasting.  He was a radio presenter and producer, and later joined the British Broadcasting Corporation’s press and publicity division, becoming the broadcaster's chief media spokesman for 11 years.   He is now a widely admired global specialist in crisis communications and corporate relations, and works with a wide range of clients, including UN agencies, leading airlines, government departments, sports bodies and high profile individuals.  His recent crisis experience includes commercial air crashes, allegations of corruption, court proceedings and data theft.  He also regularly advises health care facilities, including a leading London private hospital and highly specialist hospital units.   He is an associate director of crisis communications at Kenyon International Emergency Services, the world’s leading commercial responder to incidents involving death or injury.  He is a Fellow of the Royal Society of Arts, of the Chartered Institute of Public Relations and was the BBC Academy’s first Associate Fellow.   He is in demand as a speaker on crisis communications, most recently in the United States, Canada, Australia, Singapore, Dubai and South Korea.  He is based in London.