Karen Carter

Karen launched KAOS in 2014 as a way of helping brands define (or redefine) marketing for their organisation. With a focus on executable strategies, she has helped companies large and small, to drive business results and get the most out of their marketing spend across all media channels with everyone from Pernod-Ricard to Microsoft. She has over 25+ years of experience in various marketing disciplines and most recently spent a year as MD of London-based creative marketing agency Article Ten. Before founding KAOS, Karen spent 15 years at Microsoft running global product launches, managing worldwide comms teams and running digital consumer marketing across Western Europe. Her career covers all facets of the industry and She is also the Chairwoman of the UK Chapter of the International Advertising Association and runs training programs for young women in the advertising industry.