Katie Morse

Katie Morse is currently the Vice President, Digital Marketing at Nielsen. She joined the company in 2014 and has previously worked on digital marketing initiatives for brands including American Express, Radian6, and Billboard – including creating the social media strategy for the 2012 and 2013 Billboard Music Awards. In her role at Nielsen, she is responsible for leading social media, search marketing and analytics initiatives, and providing guidance and counsel to Nielsen’s marketing, communications, data science and operations teams in 106 markets around the world with proactive consumer marketing efforts and reputation management issues. Katie holds a bachelor of science in Business (Marketing) from North Carolina State University and sits on the advisory board for The Ticket Fairy, and recently won a Shorty Award for Nielsen’s “Nielsen Around The World” campaign.