Kirsten Kutz Colombier is Innovation Communications Manager for GE in the Middle East, North Africa & Turkey (MENAT). She is responsible for leading internal, external, and digital communications related to GE’s leadership position in innovation and entrepreneurship in the region. Her work is focused on the three pillars of the Future of Work – Advanced Manufacturing, the Industrial Internet, and the Global Brain. Her responsibilities also include leading GE’s support of the digital industrial start-up ecosystem in the region, creating and activating customer experiences at the region’s three Innovation Centers, leading communications around open innovation challenges, and running a variety of programming for the GE Garages Advanced Manufacturing initiative in the region. Kirsten joined GE in 2010 as part of the Corporate Communications team. Her first position was leading internal and executive leadership communications for 24 countries in the region. Prior to joining GE, Kirsten worked for global PR agency Burson- Marsteller at their office in Los Angeles, California. Kirsten holds a BA in International Studies – Linguistics and Chinese Studies – from the University of California, San Diego. She is based in Dubai, UAE.