Senior Vice President, AI Solutions & Advisory
Edelman
Mirza Germovic is the Senior Vice President of AI Solutions & Advisory on Edelman’s core AI team. He leads the firm’s AI client advisory business, helping organizations strategically integrate generative AI into their marketing and communications functions.
Mirza has spent more than a decade working with B2B partners and AI technologies, driving innovation at both unicorn start-ups and Fortune 100 enterprises. His work spans creative, television production, digital media, e-commerce, and direct-to-consumer operations.
Prior to joining Edelman, Mirza held positions at The Walt Disney Company in digital media and innovation.
He earned his bachelor’s degree from Georgetown University.
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